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Micromobility Weathered The Storm
Micromobility includes bikes, both traditional and electric, and electric scooters. Additionally, any small lightweight vehicle that operates typically below 15mph and operated directly by users.
Micromobility Has Not Only Weathered The Pandemic, But Came Out Of It Stronger
Published: 08/03/2021
Micromobility includes bikes, both traditional and electric, and electric scooters. In addition to any small lightweight vehicle that operates typically below 15mph and operated directly by users. Bike-share and e-scooter companies gained popularity for years. Specifically, as a first mile/last mile part of a person's commute. These transit options had a surge in popularity since the pandemic hit. People have sought alternatives to the crowded busses and subway trains that were once their main form of transit.
Micromobility has seen a dramatic uptick as the primary means of commute in an age where social distancing is commonplace. New York City's Citi Bike program gave a large number of essential works annual passes for the bikeshare system. Some cities, like Portland, OR, have been easing restrictions and allowing companies like Spin to add more scooters to the fleet. This is in exchange for a cost decrease for riders.
A key strategy that a lot of the microbility-sharing companies have implemented, is communicating to customers what steps they are taking. In addition, what steps riders can take to stay safe. Using hand sanitizer before and after trips has been made easier by some companies attaching small bottles of hand sanitizer directly to scooters and bikes.
As the weather gets nicer, and more people get vaccinated, people should be pleasantly surprised to see that most of the bike and scooter shares they used before are still around, and stronger than ever. With a push to get commuters out from behind the wheel of a solo passenger gas-guzzler they, and the continued reduced capacity on public transit systems. Micromobility has the potential to gain a foothold and stick around for years to come.
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